Rock Hudson and Elizabeth Taylor went for get-to-know-you drinks one night at the very start of the production. They both got exceedingly drunk, finishing the evening at 3:00 am. Their call-time was 5:30 am. Fortunately the scene being shot that morning was a wedding scene with no dialog, so instead of talking, all they had to do was look lovingly at each other. The two actors were concentrating so hard on not being sick that they were quite surprised when some of the people on-set started to cry, so convinced were they of their supposed looks of adoration at each other.
Location filming took place for two months outside the tiny Texas town of Marfa. Director George Stevens did not have a closed set but actively encouraged the townspeople to come by, either to watch the shooting, visit with the cast and crew or take part as extras, dialect coaches, bit players and stagehands.